Mister Car Wash is embarking on a redesign and rebranding initiative for the signage of its Unlimited Wash Club. This project aims to enhance the visual appeal and effectiveness of the signage, ensuring it aligns with the company's core values, mission statement, and brand identity. The redesigned signage should captivate and inform customers, promoting the benefits of the Unlimited Wash Club and driving membership growth.

Collateral and brand elements updated in this redesign include:

• Drive up menu

• Lane signage

• Unlimited Wash Club logo redesign

• Member Pass (RFID barcode) redesign

• Promotional signage

• Online member portal landing page